THE STORY BEHIND L’URV
L'urv is a boutique women's sportswear label that caters for the unique and active individual.
CREATIVITY + STYLISH + COMFORTABLE
Inspired by nature and colour, L'urv is for vitality, creativity and positive living. With limited edition designs and contemporary colours, L'urv's women's sportswear will ensure you standout in the gym and on the street. Stylish and comfortable, L'urv's sportswear extends beyond dance, yoga and fitness to your everyday wardrobe. With directional silhouettes, unique detailing and modern styling. L'urv's sportswear allows you to workout without losing your cool. L'urv's sportswear is made from superior fabric and quality materials. Designed in Melbourne, L'urv is the only Australian boutique fashion label made specifically for sports fashionistas.